Brand Style Guide
This page documents the building blocks of the brand. Use it as the working reference for color, type, buttons, and the signature elements that hold the site together.
Color
Navy
Teal
Neutrals
Typography
Russo Leadership helps executives and teams lead from a clearer sense of who they are, then turn that clarity into how the work actually gets done.
The work is grounded in Identity-Centered Leadership™, a framework built from research with leaders who learned to trust their own judgment before the hard choices arrived. Everything DiSC® and The Five Behaviors® give teams a shared language for how they communicate, decide, and hold one another to account. The result is steadier judgment, fewer avoidable frictions, and agreements a team can carry forward.
Explore the framework or read more across the site.
Buttons
Brand Devices
Eyebrow
Teal bar plus tracked caps, with a short teal underline on the headline and one teal accent word.
Icon chips
Tint rounded squares holding simple teal stroke icons.
Corner brackets
Teal corner brackets framing imagery, video, and feature panels.