Leadership in Practice
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18
Dec 2025

Why “Be Yourself” Isn’t Enough Anymore

You’ve been told to “be authentic”, but every time you try, it feels like a gamble.

↪ Say too little? You seem distant or evasive.

↪ Say too much? You risk looking unstable, unfiltered, or unprofessional.

So what does authenticity in leadership actually mean, especially when you're under pressure, in the spotlight, or navigating bias?

The truth is: authenticity is not about being raw. It’s about being real, on purpose. That requires emotional range, contextual judgment, and knowing where your identity meets perception.

Welcome to the art of bounded authenticity.

Why “Bring Your Whole Self” Backfires

The call for human-centered leadership is real. Employees want more than polished statements or robotic calm. They want leaders who speak with conviction, show empathy, and lead like humans—not figureheads.

But here’s the trap: Authenticity without boundaries isn’t leadership. It’s leakage.

Oversharing can shift emotional weight onto your team. Under-sharing can erode trust or create distance. The goal isn’t more expression—it’s better discernment.

So what does that look like in action?

The Authenticity Spectrum

Authenticity isn’t binary. It lives on a spectrum—from under-sharing to over-sharing. And the goal isn’t to land in the dead center. It’s to develop the range to flex based on purpose, audience, and context.

Here’s how the spectrum plays out:

At one end: Under-sharing.
Leaders here come across as guarded or overly formal. Their emotional access is limited, making them hard to read or connect with. The team may experience them as distant, unsure, or opaque. The root driver? Often fear, status concerns, or a need for self-protection.

In the middle: Bounded authenticity.
This is the sweet spot—where emotional honesty meets discernment. Leaders in this zone are open, but purposeful. They build connection through clarity and consistency, and their vulnerability serves the team, not just themselves. It’s grounded in values, not impulse.

At the other end: Over-sharing.
These leaders may feel real, but unfiltered. Emotional access becomes too open—blurring boundaries or making the team feel responsible for holding the leader’s emotions. The impact? Confusion, discomfort, or a loss of trust. This often stems from self-soothing, not strategic communication.

The most credible leaders don’t pick a fixed spot on the spectrum. They adapt with intention, grounded in self-awareness, purpose, and audience.

Identity Shapes the Risk of Being “Real”

Let’s be blunt: not everyone can show up the same way.

A white male leader who tears up in a town hall? He’s “brave.”

A Black woman who shows frustration in a tough meeting? She risks being labeled “angry” or “too emotional.”

Leaders from historically excluded groups are often told: “Be authentic—but not too authentic. Be real—but still palatable.”

This isn’t just unfair, it’s strategic territory.

If you're leading while navigating bias, stereotypes, or unequal perception, authenticity isn’t just a skill. It’s a calculation.

That doesn’t mean diluting who you are. It means learning when, how, and why you reveal parts of yourself—so you stay grounded without getting penalized for being human.

Spot the Difference: Vulnerability vs. Emotional Leakage

Here’s a practical lens to assess what you're sharing—and why.

Healthy Vulnerability
  • “I got this one wrong. Here's what I learned.”
  • “Here’s a challenge I faced—and how it shaped my leadership.”
  • “I don’t have all the answers, but I’m committed to finding them.”
Emotional Leakage
  • “I feel like I’m failing and I don’t know what to do.”
  • “I’m just so overwhelmed right now, I had to say it.”
  • “I don’t know what’s going on. Everything is a mess."

One builds trust and humanizes you. The other makes your team feel like they need to manage your emotional state.

Leading With Authenticity and Range: A Practice

So how do you actually lead with credibility, connection, and clarity—without collapsing into overexposure?

Use this checklist as your daily leadership filter:

  • Lead from values—not impulses: make decisions from a place of principle, not pressure or emotion.
  • Be transparent about thinking, not just outcomes: bring people into your process.
  • Show how you reason, not just what you conclude.
  • Share selectively, not constantly: ask: “Is this for them—or is this for me?”
  • Set and model healthy boundaries: your team takes cues from what you tolerate—and what you protect.
  • Invite input with curiosity: Authenticity isn’t just expression. It’s connection—and listening is half of that.
  • Know your identity context: If you're leading while marginalized, know the risks—and lead with strategy, not silence.
  • Share stories that serve your team’s growth: Use your past not just to relate, but to teach, normalize, or inspire.
Be Real—With Discernment

Your team doesn’t need a flawless hero. They also don’t need a live stream of your inner monologue. They need a leader who’s honest, grounded, human—and emotionally intelligent enough to know what to reveal, when, and why.

Authenticity with range is not performance. It’s disciplined transparency in service of leadership.

Want to Lead With More Range?

At Russo Leadership, we coach leaders through this exact terrain:

  • How do you stay real without unraveling?
  • How do you adapt authenticity across identity, context, and power?
  • How do you create cultures where others can show up fully, too?

If you’re navigating these questions—or want to help your team build credibility without losing their humanity—let’s talk.

Nayli Russo, PharmD, MBA

Nayli Russo is a leadership strategist and the founder of Russo Leadership. She works with organizations to build leaders, teams, and cultures that can perform under pressure without losing clarity or humanity. Her work focuses on leadership identity, communication, and system-aware leadership in complex environments.